Paradox Pairs Agency & Resiliency (#86) Reporting shallow statistics about the number of under represented employees tells us nothing. Diversity initiatives fail if they do not fundamentally alter the institutions power relationships.
Paradox Pairs Adversarial Collaboration (#85) Break the endless cycle of critique → reply → rejoinder by embracing adversarial collaboration, a method to solve problems more quickly and transparently.
Paradox Pairs Principles & Analogies (#84) Following an established recipe does not make us a chef, it makes us the cook. First principle thinking is the path to expertise — to becoming a chef.
Paradox Pairs Goals & Kill Criteria (Paradox #83) Completing a goal that is no longer useful is a failure. Use kill criteria to trigger reevaluation of a goal because, once set, goals ignore changes in the landscape and don't always age well.
Paradox Pairs Sun & Clouds (Paradox Pair #82) If everyday was a perfect day we'd start to become desensitized, eventually once glorious days would no longer inspire us at all.
Paradox Pairs Snowflakes & Scope (Paradox #81) We should build more custom, one-off solutions when our product development lifecycle is in either exploration or growth stages.
Paradox Pairs Tribes & Identity (Paradox Pair #80) Our identity is not a commodity to be traded or negotiated. Seeking tribes where open-mindedness is valued, who seek constructive feedback, and where we can bring our authentic selves are the only tribes who deserve our membership.
Advertising The re-emergence of Contextual Ad Targeting Ad platforms continue to push the false narrative that behavioral targeting, a mechanism that relies on creepy consumer data collection, is the pinnacle of marketing. Contextual ad targeting offers better results and better protection to publishers, advertisers, and consumers.
Paradox Pairs Discipline & Freedom (Paradox Pair #79) Discipline is freedom's collaborator, focusing our attention on administrative tasks at deliberate times, granting us freedom to use the remaining time for our creative pursuits.
Paradox Pairs Option & Obligation (Paradox Pair #78) Our work has many Right Turn on Red (RTOR) moments, where our actions are options not obligations.
Paradox Pairs Grit & Quit (Paradox Pair #77) All obstacles are not equal, and sometimes those obstacles are signposts that we are pursuing the wrong destination altogether.
Paradox Pairs Kindness & Directness (Paradox Pair #76) Respecting someone so much that you give them candid, constructive feedback, even when delivering that message is hard, is kindness.